Get excited Rioters--October is National Fair Trade Month! To kick off the celebration, we want to introduce you to one of our most important partners: Fair Trade USA. Fair Trade USA is the leading third-party certifier of fair trade products in the United States. Because they are a non-profit, they do awesome things with their mission in mind—not for a bottom line—and that’s part of the reason why their work is so meaningful.
Along with certification, Fair Trade USA focuses on education of the consumer and of the farmers producing the goods. They’re aiming for fair prices and safe conditions for workers everywhere, because everyone deserves to live a healthy life. Fair Trade USA is driven by its core values: empowerment, integrity, sustainability, innovation, excellence, personal development, community, fairness, and impact.
So, how does equitable trade accomplish all of these goals? Families, struggling against the vicious cycle of poverty, are paid fair wages and can then eat better and afford to live in cleaner residences. They can send their children to school, which allows those children to invest in a better future for themselves and others around them. These are big goals, but your every day decisions to purchase Fair Trade certified products is helping Fair Trade USA achieve all this and more!
At sweetriot, we value the impact that a fair trade model can have globally. Our partnership with Fair Trade USA is important to us because we want our products to be good for everyone—including the farmers who grow and harvest our cacao. Plus, we think cacao grown with love in a joyful environment just tastes better! Even if we as consumers can’t always see processes that go into our products, it is our responsibility to educate ourselves about injustice and continue the fight to eradicate it. We know you care and we are so happy to be rioting alongside you! Let’s celebrate the work of Fair Trade USA this month. You can learn more at BeFair.org. Riot On!