Bi-Rite Market is ever cool.

 

One of my favorite parts of my work is sampling sweetriot in stores.  Last weekend was no different as I visited a beautiful, family-owned store in San Francisco called Bi-Rite.

Bi-Rite has some of the coolest and most diverse customers of any store I have visited.  Customers drive from around the city to shop at a high quality focused store.   I also ran into my old friend, Carlos Bolado, who created the award winning Sundance film, Solos Dios Sabe.  Sundance filmmakers shop at Bi-Rite as it is a place of artisty.  :)  Have you been there?  I want to hear about it!